Ralph Lauren shock 4D projection

Ralph Lauren fashion brand from the United States initiative, the 4D projection in New York with buildings, lighting the lights in an amazing fashion show, open another realm.


November 10, thousands of pairs of eyes to witness the reflection of Ralph Lauren's flagship store in New York and London on the front of the advanced video mapping technology. In London, the event coincided with the launch of UK Online Shop RalphLauren.com the same period, this is the first brand in the European online platform.

Of art, fashion, music and aromatherapy in the 4D one, lighting effects, image display with greater than fifteen-kind fashion accessories models and RalphLauren images, the audience the illusion that the image beyond the buildings, floating in the drifting audience into space. These images together with music and a new Big Pony fragrances drift among the audience at the store before, so that "smell" to become the fourth-dimensional elements.


New technologies for major brands brand fashion show, with the ever-changing technology and developed, but also attempting to make the consumers have a refreshing new senses, such as the classic British brand Burberry, 2010 autumn and winter series ofcostumesof the presentations to the BURBERRY 3D World Connectionclothingshow for the call to run 3D technology and the Internet worldwide, and this time it is from the U.S. fashion brand Ralph Lauren's initiative, the 4D projection in New York with buildings, lighting in an amazing light The fashion show, open another realm.